Concordia University, Saint Paul's College of Business and Technology - Online Master of Arts in Strategic Communication Management Program

Concordia University, St. Paul offers a Master of Arts in Strategic Communication Management that can be completed fully online (the program has no required campus visits). Concordia University, St. Paul uses Blackboard Learn, an online learning management system, for its online instruction. Blackboard Learn allows students to access their course materials, watch online lectures, submit assignments, review their grades, participate in class discussions on message boards, and communicate via email with professors and instructors.

The Master of Arts in Strategic Communication Management requires 36 credit hours of study to complete. The curriculum includes 12 classes, each with 7-week terms, and is designed for individuals with professional interests or experience in areas such as public relations and corporate communications. Coursework introduces students to advanced concepts in communication leadership, media technology. and intercultural communication.

The curriculum covers fundamental concepts of strategic leadership and management, teaching students how to use management and leadership theories in their problem solving and decision-making practices. Classes in communication inquiry teach students how to collect, analyze and apply data through effective research methodologies. In addition, the program emphasizes project management skills, helping students become familiar with contemporary project management principles and tools to manage cross-platform communication campaigns and initiatives.

Beyond fundamental courses in theory and research methodologies, the curriculum also includes courses in crisis communication, digital communication, and intercultural communication. Through this coursework, students gain experience working with digital communication tools, establishing leadership and management in crisis situations, and communicating effectively with an understanding of communication styles and cultural values.

Finally, the program offers training in leadership communication, media strategies, and content strategy. Leadership communication focuses on management techniques that teach students about foundational concepts in collaboration, change management, handling conflict, and communicating efficiently in organizational settings. Media strategies covers major concepts in public relations and strategic media planning, while content strategy explores audience targeting and creating content that meets both organizational goals and customer needs.

The final class is a capstone project where students apply what they have learned in the program to a problem or issue in communication. This project culminates with a strategic communication presentation that addresses the problem or issue.

Concordia University, St. Paul is accredited by the Higher Learning Commission.

*Estimated tuition is calculated by multiplying the cost per credit hour by the number of credits required to graduate. It does not include fees or other expenses.