Online Master of Arts in Digital Marketing Communication
Overview
Department: Marshall M. Sloane School of Business and Communication
Specializations/Concentrations: Tracks in Nonprofit Communication; Sports Communication
Websites: Department
and Program
Program Format
Structure: Online program with no required campus visits
Instruction Methods: Program uses synchronous and asynchronous instruction
Campus Visits Required: No
Program Length: Program can be completed in 1 to 2 years
Start Dates: Fall, Spring and Summer admission (rolling admission)
Curriculum and Graduation Requirements
Credits Required: 30 credits (10 courses)
Thesis Required: No
Capstone Options: Capstone course and project
Example Courses: Marketing Strategies; Digital Branding and Strategy; Data Analytics and Communication Research Methods; Fundamentals of Communication Theory; Business Communications for Managers; Storytelling and Engagement; Nonprofit Communication; Grant Writing; Sports Communication; Sports Marketing and Advertising
Admission Requirements
Application Requirements: Bachelor's degree; personal statement; resume; two letters of recommendation; interview with program director
GPA Requirements: Minimum GPA 3.0
Testing Requirements: GRE not required
Tuition Costs
Estimated Tuition*: ~$25,350 + fees
Cost per Credit Hour: $845 per credit hour
State Authorizations: Program accepts students from all 50 states
