Online Master of Science in Strategic Brand Communication

Department: Gies College of Business and Sandage Department of Advertising (College of Media)
Websites: Department and Program

Program Format
Structure: Online program with no required campus visits
Instruction Methods: Program uses a cohort model with one synchronous session per week
Campus Visits Required: No
Program Length: Program can be completed in 15 months

Curriculum and Graduation Requirements
Thesis Required: No
Capstone Options: Capstone project (strategic brand communication plan)
Credits Required: 32 credits (12 courses)
Example Courses: Strategic Brand Communication Essentials; Strategic Branding: Global Perspectives; Essentials of Business Management; Managing Projects and Teams; Measurement and Evaluation; Strategic Media Management

Application Requirements
Degree Required: Bachelor's degree
GPA Requirements: Minimum GPA 3.0 in last two years of undergraduate degree
Testing Requirements: GRE not required
Start Dates: Fall admission only

Tuition Costs
Estimated Tuition: ~$27,992 + fees
Cost per Credit Hour: $831 per credit hour

State Authorizations: Program accepts students from all 50 states