Online Master of Arts in Strategic Communication

Overview
Department: Hubbard School of Journalism & Mass Communication
Websites: Department and Program

Program Format
Structure: Online program with no required campus visits
Instruction Methods: Program uses synchronous instruction
Campus Visits Required: No
Program Length: Program can be completed in 2 years
Start Dates: Fall and Spring admission

Curriculum and Graduation Requirements
Credits Required: 30 credits (10 courses)
Thesis Required: No
Capstone Options: Capstone final project
Example Courses: Research and Insight: Informing Strategic Communication with Evidence; Strategic Savvy: Business Essentials for Communicators; Theory That Powers Practice: Thinking Like a Strategist; Brand Thinking: Building Brands People Can Believe In; Leading Digital Strategy: AI, Analytics and the New Marketing Stack; Campaign Planning: Strategy in Action; Crisis Leadership: Preparation, Response and Reputation

Admission Requirements
Application Requirements: Bachelor's degree; statement of objectives; three letters of recommendation; professional writing samples; professional resume/CV
GPA Requirements: Minimum GPA 3.0 preferred
Testing Requirements: GRE not required

Tuition Costs
Estimated Tuition*: ~$49,950 + fees (residents); ~$78,030 + fees (non-resident)
Cost per Credit Hour: $1,665 per credit hour (resident); $2,601 per credit hour (non-resident)

State Authorizations: Program accepts students from all 50 states

*Estimated tuition is calculated by multiplying the cost per credit hour by the number of credits required to graduate. It does not include fees or other expenses. Estimated tuition costs last updated 10/23/2026.